On Page Optimization

On page optimization is one of the very first step of Seo Services. Onpage optimization is a technique that makes a webpage more search engine friendly. By doing so search engines will be able to send targeted or relevant traffic to a webpage, thereby increasing it’s effectiveness. In search engine optimization, on-page optimization refers to factors that have an effect on your Web site or Web page listing in natural search results. Why it is so important? Well if you can do proper on-page optimization for your website you can not only rank well in a search engine but also can increase the overall readability of your website for your visitors. When optimizing your website there are few basic issues given below:

Meta Tags

What are meta tags? Meta tags are HTML tags used to provide structured metadata about a webpage. META tags are hidden in a document's source; they are inserted into the "head" area of your Web pages. Author generated source code that is placed in the header section of an HTML document. Current popular meta tags that can affect search engine rankings are keywords and description. The meta Keyword tag is used to group a series of words that relate to a website. These tags can be used by search engines to classify pages for searches. The meta Description is used to describe the document and then displayed in search engine results. Search engines vary in their size preferences for Meta keyword tags. For example MSN accept a Meta keyword tag up to 1024 characters long, while HotBot specifies 75 characters as its guideline. So we need avoid keywords repetition more than 3-7 times; you can get penalized for that.

Alt Tags

Alt tags are commonly omitted from web pages, from the smallest personal pages to the largest web corporate sites. Yet if properly used, Alt Tags can be quite useful. Among other things Alt Tags can do the following: Enable and enhance access for people with various disabilities. Provide further detail for an image or the destination of a hyperlinked image. Provide much-needed information for people who surf the Web with graphics turned off, and people who surf the Web with text-only browsers. Assist in navigation when a graphics-intensive site is being viewed over a slow connection, enabling site visitors to make navigation choices before graphics are fully rendered.

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