Get to know about Back links
One way of increasing your site's ranking is a term called "backlinks". Backlinks are the links that are authorized to your site by an outside source. Thus, backlinks are all the various links where other web pages link to you. The more links you get, the higher you will rank in the search engines for anchor texts.
Anchor Text in Backlinks and its Benefits
Now the question arises, what is anchor text? Anchor text is the word that we use to link to another page. Anchor text in backlinks signifies the links on other websites that use keywords when linking back to us. For example, I want to write for the keyword “prices of mobile phones in India”, I would start with including my keyword in the title of my webpage and then continue to use it throughout the content. After that, I would build links back to my website that include “prices of mobile phones in India” in the anchor text of those links.
Here is some more clarity that never goes astray –
Let’s say your website’s domain name is http://pricesofmobilephones.com, and you want it to be known for providing information on prices of mobile phones in India. This is how the anchor text should be structured for backlinks: